The 11th Hour Dispatch – Wednesday, March 21, 2018

| March 22, 2018

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NBC has promoted two scripted programming executives to head up drama and comedy in the wake of former president Jennifer Salke’s exit for Amazon Studios. Cara Dellaverson will serve as VP of drama programming and Jeff Meyerson as senior VP of comedy development, taking over the roles vacated by Lisa Katz and Tracey Pakosta, who now serve as co-presidents of scripted programming. Dellaverson oversaw development of several of NBC’s current drama lineup including This Is Us, Good Girls, and Rise. Before NBC, she worked on shows like Mad Men, Nurse Jackie, Nashville, and Orange Is the New Black as senior VP at Lionsgate. Meyerson, who joined NBC in 2015, has developed several comedies at the network, including The Good Place, Great News, and A.P. Bio. Before coming to NBC, he served as vice president of original programming at IFC, where he worked on the final season of Maron and as a Fox development executive where he helped get Brooklyn Nine-Nine and Bob’s Burgers to air.


Dropbox has raised its IPO price by $2 following strong investor demand. The cloud storage service had previously announced a $16 to $18 range but today upped it to $18 to $20 per share. The company’s final price is expected on Thursday with an opening day on the Nasdaq on Friday. This seemingly minute increase of two buckaroos could increase Dropbox’s market capitalization up to $8.7 billion and put the company’s IPO around $720 million. While this price increase sounds promising, keep in mind that Dropbox was previously valued at $10 billion in a 2014 private funding round, and it’s not hitting that valuation mark here despite being one of the most talked-about IPOs of the year. 


YouTube now lets anyone easily livestream without use of an encoder. Previously, users were forced to download and install encoding software, buy hardware from a verified list, and make sure they were using YouTube Live Verified products if they wanted to livestream their egomaniacal rants or Mountain Dew-fueled gaming marathons. All users need to do now is log in to their YouTube account and select the “Go Live” option on the button that was previously only an Upload button. This is almost definitely an attempt on YouTube’s part to compete with Amazon’s Twitch, which has been gaining steam at an incredible rate, and in my opinion, YouTube has a better chance of capturing a broader (and larger) livestreaming userbase than Twitch’s historically niche audience.


Lindsay Lohan is the new spokesperson for, and I’m not going to lie to you, she looks happy and healthy as she hawks legal services by joking about her numerous DUIs. Good for you, LiLo.

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